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We are now Sucafina Specialty
Sucafina North America, MTC Group and 32cup Specialty Coffee Merchants have now changed our name and visual identity to “Sucafina Specialty.”
Over the last few months, we have worked incredibly hard in developing a new brand direction that better reflects our commitment to sharing value all along our supply chains.
Adapting is key to survival. In fact, we do not want to merely survive; we aim to thrive. And we are determined that our entire supply chain, from our customers through to our partners at origin, thrive with us.
We want to bring even more value to our customers. We want to increase efficiency and value by highlighting and deepening our connections to our sister companies within the Sucafina family. Our new brand also highlights that Specialty is core to who we are as a company. Specialty isn’t just about coffee; it is also about value – from our exceptional service to the relationships we have with our suppliers and customers.
Buckle up folks, it is time for round 2 of Sucafina's Exploring Origins series! This trip we are taking you across the savannah to the heart of Africa...and then East!
Our teams drive efficiency and equity across our supply chains, helping roasters and producers to buy and sell the right coffees at the right prices, at all quality levels. Join us to learn how our teams work to move the global coffee community forward every day with agronomy, technology, finance, logistics, and more.
For all our returning passengers, welcome back. To those who are new to this experience, we hope you enjoy the journey.
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